Monday, June 1, 2020

30 Best SWOT Analysis PowerPoint Templates (Free & Premium PPTs 2020)

30 Best SWOT Analysis PowerPoint Templates (Free & Premium PPTs 2020)

Are you looking for a free SWOT analysis for PowerPoint or a premium SWOT analysis template on PowerPoint? This article is your guide to easy-to-edit free and premium templates.

SWOT Business Presenation Template from Envato Elements
This is one of many premium SWOT templates for PowerPoint available on Envato Elements.

Premium templates can save you time because they've got a high-quality design. SWOT analysis is used to help discover the Strengths, Weaknesses, Opportunities, and Threats of a plan. This method can be used in several types of business.

In this article, discover high quality premium SWOT PPT templates for Envato Elements and GraphicRiver. If you're on a tight budget, we've also included some free editable SWOT analysis template PPTs.

Find the Best Premium Business PowerPoint Templates on Envato Elements (2020)

For top-notch SWOT templates for PowerPoint, Envato Elements is an all-you-can-download resource for creatives. As an Elements member, you’ll pay a low monthly fee and unlock access to thousands of premium, professional resources that include:

  • professional SWOT analysis templates for PowerPoint 
  • stock photos and royalty free music
  • graphic templates, fonts, and more.

Premium SWOT PPT templates from Envato Elements are the place to start your presentation project. Free SWOT analysis templates for PPT are often not as robust as professional premium templates such as those available from Envato Elements or GraphicRiver.  

Pro PowerPoint PPT templates on Envato Elements - with unlimited access
Professional business PowerPoint PPT templates on Envato Elements - with unlimited access.

Premium themes include professional design options and hundreds of SWOT analysis slide template features. They go beyond the free products available around the web. 

SWOT Analysis Templates for PowerPoint
An Envato Elements subscription includes unlimited access to all these SWOT PPT templates and more!

Elements is intuitive and easy to use. It's the perfect tool for making a statement with your business PowerPoint in 2020. As you can see, it includes tons of business presentation templates. It's a better choice than the SWOT PPT templates with free downloads.

5 Great Premium SWOT Analysis Templates from Envato Elements for 2020

Are you ready to choose a SWOT analysis template? Here's a list of hand-picked premium SWOT Analysis Templates for PowerPoint:

1. SWOT Analysis PowerPoint

SWOT Analysis PowerPoint

This SWOT PowerPoint template has 40 unique slides. This template also comes with seven premade color schemes. You can easily edit everything in this template. The SWOT Analysis PowerPoint template comes with infographics. This makes it easier to create a professional-looking presentation. It's so much better than free editable SWOT analysis templates for PPT you find online.

2. SWOT PowerPoint Presentation

SWOT PowerPoint Presentation

SWOT PowerPoint Presentation is a SWOT analysis PowerPoint template. Here are some key features of this template:

  • icon set featuring 1000 icons
  • fully animated
  • Image placeholders
  • full HD

 This template has not only the SWOT analysis chart, but an individual slide for each point. This template is easy to use and easily customizable.

3. Flocue Business SWOT Presentation

Flocue Business SWOT Presentation

Flocue is a SWOT analysis PowerPoint presentation template. The clean and professional design of this template won't distract your audience from the information you're presenting.

Add images to the template easily by dragging and dropping an image of your choice into the image placeholder. This template comes with over 120 slides. Flocue also includes four color scheme options.

4. SWOT - PowerPoint Infographics Slide

SWOT - PowerPoint Infographics Slides

SWOT - PowerPoint Infographics Slide is a SWOT analysis template for PowerPoint with 33 unique slides. Here are some highlights:

  • handmade infographics
  • 11 color schemes
  • 35 total slides
  • fully editable including icons
  • fully HD 

This premium template is easy to use and comes with a lot of choices. So, you can easily customize your template. This is better than any SWOT analysis PPT template for free download on the internet.

5. SWOT ANALYSIS - Multipurpose PowerPoint V180

SWOT Analysis- multipurpose PowerPoint

This SWOT template for PowerPoint has 150 total slides and 30 unique slides. This template comes with five color schemes to customize your presentation. Add an image of your choice to the template by dragging and dropping the image into the image placeholder. This template comes in both high definition and widescreen formats.

5 More Great Premium SWOT Analysis Templates on GraphicRiver for 2020

If you'd rather buy premium SWOT templates for PPT one at a time, consider buying templates from GraphicRiver. It's a low-cost, higher-quality alternative than free editable SWOT analysis template PPTs. 

Look at these great premium SWOT templates for PowerPoint:

1. SWOT Analysis - for PowerPoint

SWOT Analysis

This SWOT analysis template for PowerPoint comes with over 50 unique slides. It includes 500 icons to help you make your presentations more interesting. Also, this template comes with graphs and tables that are editable. 

If you've got data that you're presenting, put it in the presentation. This template comes with many SWOT analysis templates. It also includes separate slides for the Strength, Weakness, and Threat.

2.  SWOT - PowerPoint Infographics Slides

SWOT- PowerPoint Infographics Slides

SWOT - PowerPoint Infographics Slides is a SWOT analysis PowerPoint template. Here are some key features of this template:

  • 33 unique slides
  • 11 color schemes
  • comes with icons
  • comes with handmade infographics
  • 385 total slides

This template comes in a widescreen format. Easily edit it to customize the presentation to suit your needs. There's more options here than you'd find in a SWOT PPT template available for free download.

3. SWOT Analysis PPT 

SWOT Analysis

SWOT Analysis PowerPoint template has a total of 20 slides, including 15 unique slides. This template comes with both icons and infographics. SWOT analysis comes with ten color scheme options.

This template also contains both a light and dark version. The SWOT Analysis PowerPoint comes with many versions. This gives you many options for your presentation.

4. SWOT Analysis A

SWOT analysis A

SWOT Analysis A is a SWOT analysis template for PowerPoint that's easily customizable. Here are some highlights of this template:

  • includes icons
  • image placeholders
  • contains infographics
  • comes in two formats 4:3 and 16:9 

Add an image to this template by dragging and dropping the image of your choice into the image placeholder. This template is a simple and professional-looking template. It's a better choice than a SWOT Analysis PPT you find for free download.

5. SWOT Analysis PowerPoint Template

SWOT Analysis PowerPoint Template

SWOT PowerPoint template comes with ten color scheme options to choose from. This template also comes with a light and dark version. The SWOT PowerPoint template comes with infographics to help you present information in a graphical way.

This template includes both standard format and widescreen format. The SWOT PowerPoint template comes with 25 unique slides. It also includes both standard format and widescreen format.

20 Top Free SWOT Analysis PowerPoint Templates to Download 2020

Sometimes you can't afford the best, but you still need a SWOT template for PowerPoint. Before you settle for a SWOT analysis PPT template for free download, consider this alternative. 

Check Envato's free offerings first. Try out various premium template files (not always swot templates for PPT) at no cost to you.

Here's the deal: 

Didn't find what you're looking for? In that case, here are some great free SWOT analysis templates for PowerPoint:

1. SWOT Analysis Graphics for PowerPoint and Google Slides

This free SWOT analysis for PowerPoint has a nice, fun design. All the graphics in this template can be edited. This template comes in two formats, standard format, and widescreen format.

2. SWOT Analysis With Silhouettes for PowerPoint

This SWOT Analysis presentation is a bundle. This bundle comes with 13 slides. Easily edit all the graphics in the bundle. This template bundle comes with infographics of people’s silhouettes.

3. Four Color SWOT Diagram PowerPoint

Four Color SWOT Diagram PowerPoint

The free SWOT Analysis PPT design for free download is a simply designed template. This template comes with four different colors. Also, this template includes both a light and dark version. But the SWOT Analysis design template only comes with one slide.

4. SWOT PowerPoint Template - Free Download

This template comes with two slides. Both slides contain two versions of the SWOT analysis chart. This is a simple and modern design that won't be distracting for your audience. Use this template in both Microsoft PowerPoint and Open Office.

5. SWOT Analysis Matrix for PowerPoint

This is a free SWOT template for PowerPoint that comes in two formats. The formats are a widescreen and standard format. You can edit the shapes and colors in this template. Also, this template comes with two slides.

6. SWOT Analysis #4 – Free PowerPoint Charts

SWOT analysis #4 is a SWOT analysis PowerPoint template. This free template comes with five slides. On one of the five slides is the free SWOT analysis PPT chart. The other three are the criteria (such as strength, weakness, opportunity, and threat) broken up into separate slides.  

7. SWOT PowerPoint Template (Free Download) With Human Silhouette

SWOT PowerPoint Template With Human Silhouette

This SWOT analysis template for PPT comes with two slides. The slide design with this template is simple and creative. There are two SWOT templates. The first has human silhouettes. The second has different colored blocks.

8. PowerPoint SWOT Analysis With Block Arcs

SWOT analysis template for PowerPoint free comes with one slide. This template has arcs instead of the traditional boxes. The arcs add a nice creative touch to the traditional SWOT analysis chart. The slide is completely editable.

9. SWOT PowerPoint Slide Design

This SWOT chart is made for PowerPoint. This template only comes with one slide. Everything in this slide can be edited. This simple design of this SWOT analysis won't distract your audience.

10. SWOT Analysis PowerPoint Template With Basic Matrix

SWOT Analysis PowerPoint Template With Basic Matrix

This SWOT PowerPoint comes with only one slide. This slide design is a traditional SWOT analysis chart. The nice diamond in the background adds an extra design layer without being a distraction.

11. SWOT Analysis #3 – Free PowerPoint Charts

This SWOT template for PowerPoint comes with nine slides. Everything in this template is editable, including the graphics. This template comes with the SWOT chart and gives you an opportunity to elaborate on each point.

12. SWOT Analysis PowerPoint Template

This SWOT analysis template for PowerPoint comes with five unique slides. Every slide and everything on the slides can be easily edited. This template can not only be used in PowerPoint but can also be imported into Google Slides.

13. SWOT Analysis Template for PowerPoint

SWOT Analysis Template for PowerPoint

This editable SWOT analysis template comes with one slide. This slide adds a modern look to the SWOT analysis. Everything on this slide is editable, including the shapes.

14. SWOT Analysis #2 – Free PowerPoint Charts

 This free SWOT analysis template for PPT has 12 slides with multiple charts. Everything in this template can be edited, including the charts. This template includes some infographics. 

15. SWOT Analysis – Free PowerPoint Charts

This SWOT analysis template for PowerPoint for free comes with ten slides. The ten slides have six different designs for a SWOT analysis chart. The graphics are completely editable in these ten slides.

16. SWOT PowerPoint Diagram

SWOT PowerPoint Diagram

This template has a nice design for the SWOT analysis chart. This template only comes with one slide. Everything on this slide can be easily edited to suit your needs.

17. Twisted Banners SWOT PowerPoint Diagram

The Twisted Banners free SWOT analysis template for PPT comes with two unique slides. This template contains both a light and dark version. Easily change the text because the design has a text placeholder.

18. SWOT Diagram for PowerPoint

The SWOT template for PowerPoint comes with two slides. One slide is the light version, and the second slide is the dark version. The shapes in this slide design are completely editable.

19. SWOT Analysis Slide for PowerPoint and Google Slides

SWOT Analysis Slide for PowerPoint and Google Slides

This SWOT template for PowerPoint comes with two slides. The first slide is the light version of the template, and the second slide is the dark version of the slide. This template is completely editable. Also, this template comes in both standard and widescreen formats.

20. Matrix Templates for PowerPoint

 Matrix SWOT PowerPoint comes with 53 predesigned slides. You can fully edit all 53 slides, including the graphics. This template comes in a widescreen and standard format.

How to Quickly Customize SWOT Analysis Templates (In 5 Easy Steps)

SWOT analysis PowerPoint templates create value by saving you time. Customize them with just a few simple clicks. Once you’ve found the perfect template, adapt it to your project in just five easy steps.

For this tutorial, we’ll use the premium SWOT - PowerPoint Infographics Slide template from Envato Elements.

Swot PPT
Learn to build SWOT slides of your own by downloading the SWOT PPT template shown here from Envato Elements.

Let's get started:

1. Select Slides to Customize

It’s time for your first big decision: picking out your slides. PowerPoint lets you do that at a glance. Navigate to the View tab on the ribbon, then click on Slide Sorter

After you’ve found your favorites, press Control (or Command on macOS) on your keyboard and click the slides you don’t want. Then press Delete. Begin editing your slides by choosing Normal on the View tab.

SWOT PPT step 1
Start customizing your SWOT template PPT by switching to View > Slide Sorter to select the slides to use.

2. Add Your Own Text

Both of our chosen slides have plenty of text placeholders. These are text boxes ready for your own words. To change it, simply select the text inside and begin typing. 

Repeat throughout the slides until you’ve made them your own. And don’t forget, you can always change font size, color, and style in the Font section of the Home tab.

SWOT PPT Step 2
Click inside the existing text boxes and type over the placeholder to update your SWOT template PPT.

3. Change Slide Colors

Remember, a slide’s color palette isn’t set in stone. To change slide colors, click on any object to select it. Then go to Shape Format on the Home tab. Choose the Shape Fill menu. 

There, click to explore different colors, shades, gradients, textures, and more. Use these steps throughout your slide to easily customize colors.

SWOT PPT step 3
With a shape selected, choose a new color from the Shape Fill dropdown.

4. Add an Image

Sometimes, there’s no substitute for photos. They bring life to your slides and help illustrate your concepts. This SWOT template PPT has image placeholders built right in. 

To add photos of your own, browse to an image file on your computer. Then, simply drag and drop the image onto the slide. 

SWOT PPT step 4
Drag-and-drop an image onto your slide to add images to your SWOT PPT.

5. Delete Unwanted Content

Slides include an array of optional graphics. You don’t have to use all of them every time. Consider the subtitle text box and logo on the slide we’re working on. 

To remove them, simply click to select each object. Then, press Delete on your keyboard. 

SWOT PPT step 5
Less is more, so click on a slide object and press Delete on your keyboard to remove unneeded objects.

For a more in-depth look (with plenty of quick tips), check out our full tutorial:

More PowerPoint Template Resources to Create A Great Presentation

SWOT analysis PPT templates are perfect for showing the four pillars of a strategy review. You've seen amazing options throughout this article to make it easy to build them yourself.

There are so many more templates you can use for a presentation. Check out our resource, Microsoft PowerPoint Templates (Ultimate Guide to the Best PPT.) Here are three excellent articles with dozens of PPT template selections:

5 Tips to Make Great SWOT Analysis PowerPoint Slides

Are you looking for some ways to make your SWOT analysis for PowerPoint stand out? These five tips will save you time and help you make a better presentation:

1. Use Colors

Colors can be useful to highlight parts of your SWOT analysis. For example, make strength green. Every time you talk about strength, make sure green is present on the slide.

Having colors tied to a major point help people draw ties between facts. But if you decide to add a background color, be careful that it doesn't distract from the information on your slide.

2. Have Four Slides That Break SWOT Analysis Up

Break SWOT anlaysis up
Premium SWOT analysis slide from Envato Elements

It's okay to start with a chart that lists everything in your SWOT analysis. Since you'll have to elaborate on why the point is listed under strengths, then break up your SWOT analysis for PPT into four slides.

For example, have a strength slide. On this slide, elaborate on why each point is a strength. This also helps the audience focus on the point you're discussing.

3. Keep Slides Simple

Don’t overcrowd your slide. When you overcrowd a slide, the audience can feel overwhelmed or confused about where to look. Also, when adding text, don't add too much text. Having a lot of text isn't visually appealing for the audience.

When selecting colors, put yourself in the place of the audience. Make sure the color isn't distracting from the information on the slide. You want your audience to focus on your point, not on the design of the slide or the colors of the slides.

4. Be Careful With Slide Transitions & Sound Effects

Slide Transitions
Premium PPT SWOT analysis presentation

Transitions and sound effects can be distracting in a presentation. This is especially true if there are a lot of transitions and sound effects. To keep from distracting the audience, limit the amount of sound effects or transitions that you add into your presentation.

5. Consistency

To have a good-looking presentation, make sure it's consistent. On every slide, have the same size font for the body and heading. Have the same font on every slide. Don't mix themes. Mixing themes can be confusing for the audience. 

Having consistency is less distracting from the points you're making. Being consistent is less distracting. Having a consistent presentation makes your presentation look more professional.

Common PowerPoint Questions Answered (FAQ)

PowerPoint is widely used to build amazing presentations, but it can seem a little daunting at first. That’s why we’ve compiled some of the most frequently asked questions about PowerPoint to help you get started:

1. How Do I Build Successful PowerPoint Presentations?

Between building slides and speaking in front of a group, it’s natural to feel apprehensive as you approach your presentation. But don’t worry: the trick is preparation and planning. 

We’ve compiled a full roundup of the very best techniques to help you always build and present successful PowerPoint slide decks:

2. How Do I Add Music to PowerPoint Slides?

Adding music to PPT slides is a handy way to add background audio. To do it, simply navigate to the Audio button on the Insert tab and choose Insert Audio on my PC

Once imported, you’ll have an array of editing options. For a full guide, visit our quick (60-second) tutorial:

3. Can I Make Charts and Graphs in PowerPoint?

Yes, and if you've got numbers and data to share, it’s essential. PowerPoint offers a variety of powerful charting tools, including the ability to edit your data with Excel spreadsheets. Learn all about it here:

4. How Do I Use Images in PowerPoint?

Slides of all subjects benefit greatly from images. They add visual interest and keep your audience engaged. Add images to PowerPoint by:

  • pasting directly onto your slides
  • dragging and dropping into image placeholders using templates
  • going to the Insert tab and choosing Pictures

Once added, you can quickly make all kinds of edits and changes. They’re outlined in this helpful tutorial:

5. Can I Add Animations to PowerPoint Presentations?

Animations are great ways to bring new energy to your slides. To add them to PowerPoint, you’ll find the Animations tab on the ribbon. Click on it to find a full suite of options, including different styles, durations, and patterns. 

Want to learn more? Our robust PowerPoint animations tutorial is ready to help:

Learn More About How to Use PowerPoint

As you update your SWOT analysis PowerPoint template, you might find PowerPoint features that you don't know how to use. There are so many tools that it takes time to master the full suite of PowerPoint features.

We've built out a guide to help you do just that, How to Use PowerPoint (Ultimate Tutorial Guide.) Here are some tutorials that'll help you learn more about how to create a great business presentation using a SWOT analysis:

Download a Premium SWOT PowerPoint Template Today!

You've just seen some premium SWOT analysis PPT templates and some free SWOT templates for PowerPoint presentations. You've also read some tips on how to make your presentation look professional. 

The next step is yours. Download a SWOT PowerPoint template to save time when you need to do your next SWOT analysis!

Editorial Note: Our staff updates this post regularly—adding new PowerPoint SWOT Analysis templates with exciting designs.


Pride Art & Graphic Design: From the Pink Triangle Origins to the Gilbert Font

Pride Art & Graphic Design: From the Pink Triangle Origins to the Gilbert Font

Curious about the origins of Pride Art? In this article, we'll take a look at the origins of the Pink Triangle, the Gilbert Baker pride flag, Keith Haring's LGBT art, and the Gilbert font.

The LGBT community and their fight for equality have made great strides. Graphic design and specific LGBT visuals have played an important role in many protests throughout the years. In this article, we'll look at everything related to LGBT art, from the universal symbol for LGBT people, the rainbow flag designed by Gilbert Baker. We'll go as far back as the origin of the infamous Pink Triangle. We'll analyze and take a look at the visual language of the different LGBT groups that were formed throughout the years and how they've progressed. 

The Pink Triangle: From Discrimination to Pride Art

This symbol was enforced during the Nazi period in Germany from 1933 to 1945. A downward-pointing triangle was sewn onto the shirts of camp prisoners to identify them as LGBT individuals. The Nazis assigned a black triangle badge for sex workers, lesbians, trans men, and those they called anti-social people. The anti-gay law in Germany was made in 1871, many individuals remained in jail until the 1970s, and the law was finally revoked in 1994. 

In the 1970s, the pink triangle was reclaimed as a symbol of liberation. The triangle began to appear amongst more LGBT groups. Gran Fury was a collective of activists from New York City that came together to end the AIDS crisis. In the late 1980s, the group designed a poster with the pink triangle pointing upwards and with the words "Silence = Death". The triangle became a symbol of the AIDS defense movement. While LGBT rights have evolved, the Pink Triangle has become an empowering representation of the dark past and the need to overcome the discrimination that many people still face to this day. 

Many of the Grand Fury visuals were minimalist and powerful, stripping away any elements that weren't necessary to communicate the idea of the LGBT community as clearly as possible.

SilenceDeath Project
Silence=Death Project

Mattachine Society: Early LGBT Art

The Mattachine Society was one of the earliest organizations in the U.S. that wanted to protect and improve the rights of gay men during the 1950s. Their visual approach was calmer and more pacifying; the images represented peacemaking rather than a demand for change.

Later on, after the spontaneous and violent Stonewall Riots, the Mattachine campaign took a different approach. Their graphic style represented real LGBT demands and they were written on windows of the Stonewall Inn. The message read, "We homosexuals plead with our people to please help maintain peaceful quiet conduct on the streets of the Village" — Mattachine

Mattachine Society Homosexuals are Different From The New York Public Library
Mattachine Society, Homosexuals are Different, From The New York Public Library

Gay Liberation Front Poster

The Gay Liberation Front chose bolder and more prominent visuals. They confidently used the word "gay" alongside provocative symbols that sparked discussions on sexuality. The group was formed right after the Stonewall Riots in the late 1960s. The Gay Liberation Front in the UK used similar language to the one in the United States.

Visually, the Gay Liberation Front poster was striking by using only black and white colors, thick lines, and a tabloid style with dominant typography. Sans serif fonts were used widely, not only because they come across as gender-neutral but also because they tend to be stronger and more powerful: perfect for sociopolitical movements.

Gay Liberation Front Poster
Gay Liberation Front Poster

The Pride Flag

In his memoir, Gilbert Baker wrote that the LGBT community needed a new symbol as the pink triangle was forcefully imposed by Adolf Hitler on homosexuals and it portrayed a dark past. He wanted to create something that represented the community from a positive perspective. Gilbert Baker’s pride flag includes bright colors that have a positive meaning and accurately showed the characteristic vitality of the community.

Baker assigned a meaning to each of the eight colors on the flag: sex (pink), life (red), healing (orange), sunlight (yellow), nature (green), magic/art (turquoise), serenity (indigo), and spirit (violet). Eventually, the flag ended with six colors, as turquoise and pink were cut off from the rainbow. The pink dye was too costly, leaving the flag with seven colors at first. Then the committee for the 1979 Gay Freedom Day Parade wanted to fly the flag in two halves, so the turquoise was removed from the flag, which became an iconic piece of LGBT design. 

Girl holding Gilbert Bakers pride flag

Baker never trademarked the pride flag because he felt it belonged to the community rather than him alone. In 2015, the flag was introduced to New York's Museum of Modern Art as part of the permanent collection. The rainbow graphic can be seen and is identified as LGBT pride all around the world. The rainbow pride graphic is printed on many objects to reflect support for the LGBT community.

Lesbian, Bi, and Transgender Pride Flags

Over the years, the original Gilbert Baker pride flag has been adapted, modified and has inspired other flags and rainbow pride graphics for the LGBT community. 

  • The Lesbian community pride flag was created in 2018 by Emily Gwen. The original flag had seven stripes, each color representing ideals for the community. The latest version includes five stripes, each one representing gender non-conformity, community, unique relationships to womanhood, love and sex, and femininity. 
  • The Bisexual community wanted to have their own flag that didn't stray too much from the original Gilbert Baker pride flag. In 1998, Michael Page designed a three-color flag to increase awareness of bisexuals. The colors on the flag represent same-sex/gender attraction (pink), different sex/gender attraction (blue), and attraction both to different sex/genders and to your own sex/gender or non-binary (purple). 
  • The Transgender pride flag was designed in 1999 by trans woman Monica Helms. The flag represents transgender pride, diversity, and the rights the community stands for. The flag features two strips of light blue color, two stripes of pink, and a single white stripe in the middle. The significance is straightforward: pink and blue are traditional colors used for baby girls and boys. The white stripe represents neutrality for those who are still transitioning. 
Lesbian Community Pride Flag Bisexual Pride Flag Transgender Pride Flag

Other Variations

Other variations of the pride flag reflect the inclusion of people of color and the diversity of the LGBT community.

  • Gilbert Baker created a version of his original pride flag in 2017 that included nine stripes. The addition of the lavender stripe at the top of the flag was meant to symbolize diversity.  
  • The city of Philadelphia added black and brown stripes to the top of the standard six-color pride flag. This was to bring awareness to people of color within LGBT communities. 
  • Daniel Quasar released a design merging both the Philadelphia flag and the trans pride flag (above) to bring attention to the progress of inclusivity within the community. The flag was based on the six-stripe flag with a chevron added along the hoist with black, brown, light blue, pink, and white stripes. 
Gilbert Baker 2017 Flag City of Philadelphia People of Color Flag Daniel Quasar People of Color and Trans Flag

The Human Rights Campaign

The HRC has been around since 1980 but didn’t have its iconic logo until 1995. The design was started by the Executive Director, Elizabeth Birch, who had been an attorney at Apple and brought in the same minimalist philosophy. The design firm Yamashita helped create a cohesive brand for the organization, and the result is a universal, recognizable, and highly adaptable mark. The HRC has influenced many globally to push forward the progress of full equality and protection for LGBTQ people across the world. 

The symbol below is a version of their original blue and yellow logo. The red version was a synonym for love, and it became popular on social media in support of two cases of same-sex marriage that were presented in front of the U.S. Supreme Court.

Marriage equality logo Human Rights Campaign
Marriage Equality Logo, Human Rights Campaign

OutRage!

OutRage! came together in 1990 as a radical and non-violent British LGBT rights group. Visually, OutRage! used minimalist, black and white banners with lots of contrast. To mock newspapers, they used tabloid-style text. Sans serif fonts transmit a gender-neutral personality, and the extra bold weight emphasized the messaging of this form of LGBT design even more.

OutRage group with Peter Tatchell marching against the killing of Iraqi gays by Andrew Wales is licensed under CC BY 20
OutRage! group with Peter Tatchell marching against the killing of Iraqi gay people by Andrew Wales is licensed under CC BY 2.0

Keith Haring's AIDS Artwork

Keith Haring is one of the most famous artists involved in AIDS activism. Inspired by Egyptian hieroglyphics, his artwork is unique and identifiable anywhere in the world. One of his most famous pieces that reflected the AIDS crisis is Ignorance = fear, silence = death (1989). The artwork depicts his iconic thick-lined drawing of people with an x on their bodies. On the artwork, each person has either their eyes, mouth, or ears covered to reflect the denial of many individuals who refused to see the AIDS crisis. The pink triangle used in concentration camps to single out homosexuals also makes an appearance, creating a comparison of the treatment of LGBT people in history. Keith Haring's artwork is some of the most prominent in the LGBT community and AIDS fight.

Keith Haring at work in the Stedelijk Museum in Amsterdam by Unknown Author is licensed under CC BY 40
"Keith Haring at work in the Stedelijk Museum in Amsterdam" by Unknown Author is licensed under CC BY 4.0

Gilbert: A Tribute Font

Ogilvy & Mather created a font to commemorate Gilbert Baker’s contribution to LGBT design with his universal symbol of gay pride. Inspired by such an iconic element, we could call it the pride font, incorporating the use of the colors on the flag. The result is a striking font that’s meant to be used as a display font on headlines and on banners for protests as the LGBT community continues to fight for equal rights. 

Gilbert Font
Gilbert Font

Since Baker designed the pride flag towards the end of the 1970s, the designers wanted to represent that period of time in the style of the font. The designers also used the colors of the flag since each one holds a special meaning.

They started by taking apart the flag and reconfiguring it with characters that would make up the Gilbert font. The long rectangular shapes and some proportions were the inspiration for the actual font design. To take it another step further, the rectangles were overlaid to form each character. The colors are blended, and this holds a lot of significance in the LGBT community. The idea of overlapping and creating an open community, along with creating something new out of separate elements, reflects the diversity of the LGBT community. 

It doesn’t just end there: the font comes in an animated version from Animography to use digitally and a version to use on your phone. Due to Gilbert Baker’s collaborative nature, the font was made freely available for anyone to use. You can download the Gilbert font from the typewithpride.com website.

Gilbert Font
Gilbert Font

Conclusion

Rainbow pride graphics are often seen at events that focus on community and political campaigns. Gilbert Baker's design has lived on for over 40 years now and continues to be a universal symbol of LGBT pride. His contribution led to the design of the gay pride font, taking the flag as inspiration. The font is a contemporary tribute to his legacy. Keith Haring's LGBT art has also made a significant impact in the fight for AIDS.

Revolutionary pride graphics have existed for hundreds of years. All of them have helped make strides in the LGBT fight for equality. In many developing countries, LGBT people still face the same struggles from decades ago. LGBT design is still prominent and can help push for broader LGBT rights.